About – Get Ink Diy

About Get Ink DIY

Get Ink DIY is a boutique PR and communications consultancy focused on the home, design and building products industries. Acting as your fractional PR team, we deliver tailored strategies that match your brand’s unique goals—whether you’re introducing a new product line, redefining your identity, or strengthening media relationships.

With the expertise of a big agency and the agility of a hands-on partner, we provide the guidance, access and support needed to elevate your presence across trade and consumer media and the industry at large.

testimonials

Wendy Vaughan

I had the pleasure of working with Mirjam for about 6 months, and during that time it became very obvious that she has tremendous expertise when it comes to helping interior designers and design firms get featured by top media. Besides her wisdom, the thing that also stood out was Mirjam's compassion. She's all heart and extremely committed to ensuring her clients do get the recognition they deserve. Mirjam's very humble but she's a rock star in the PR space!

Elena Faccio

I had the fortune to work with Mirjam when she was managing Kohler's corporate communications. She is a design and lifestyle expert, very passionate in everything she does. Mirjam is able to come up with brilliant insights and she is very competent and creative in nurturing PR and social media in order to strengthen reputation and support business.

Peter Oesch

I have worked with Mirjam for at least 8 years on an irregular basis. It was a pleasure to work with Mirjam who was a great team player, resourceful and creative. We would always find a solution to a challenge together. I appreciated her reliability and professionalism. We also became good friends, which says a lot. Thanks for all the great work Mirjam.

Jennifer Bryant

Mirjam is an excellent partner for public relations support. Her extensive knowledge and media network enhanced our efforts to grow the Kohler retail store population. We appreciated her candid feedback to help drive impressions and look at new ways to measure PR success.

Karl Pradel

When it comes to smart, strategic, results-oreinted public relations, I can't think of anyone better than Mirjam. She works diligently and painstakingly to get things perfect for the businesses she serves, and on top of that she is an absolute delight. A truly special individual. Anyone would be lucky to call her an employee or partner with her on a contractual basis.

Alfiya Thomas

I appreciated that Mirjam was able to drive global initiatives, while being mindful of the local market specifics. She works well with representatives from many different countries and backgrounds, and is a delightful and effective communications leader.

Sara Maduscha

Mirjam's expertise in PR for Kohler was invaluable to me as a Product Manager. She was able to take my product and category strategies and translate them into productive, effective, and leading public relations campaigns. She is expert in her field, practical, responsive, creative and an overall delight to work with.

Sara Maduscha

Mirjam's expertise in PR for Kohler was invaluable to me as a Product Manager. She was able to take my product and category strategies and translate them into productive, effective, and leading public relations campaigns. She is expert in her field, practical, responsive, creative and an overall delight to work with.

Marius Schneider

Mirjam is a great colleague and a very detail-oriented linguistic expert who would always find the most effficient and adequate solutions in a multilingual sensitive environment.

Meet The Team

Mirjam Lippuner

Founder & Principal

With over 25 years communications experience, Mirjam brings a strategic and creative edge to every client engagement. She began her career in Europe before moving into corporate PR at Kohler Co., where she led communications for top-tier luxury brands including Kohler, Kallista, Robern, Sterling and Ann Sacks. Since 2017, she has run her own consultancy, delivering tailored PR solutions for brands across the home and building products industry.

She has worked with clients such as Bemis, Vollrath, Pentair, Speakman, LP, Schüller, Summerset Grills, helping them tell their stories and build media and industry relationships that drive results.

Mirjam is also a co-founder and partner of Designer Discussions, a virtual business growth platform that includes a top-rated podcast and the Designer Discussions Academy—a monthly marketing training program built specifically for the design/build industry.

Nikki Jain, Senior Account Executive

Nikki is a publicist with deep media relations experience and a record of placing clients in top-tier publications, on national television and across leading digital platforms. She built her career positioning entrepreneurs, executives and authors as authorities in their fields, from high-profile placements to speaking and podcast appearances.

At Get Ink DIY, she brings that experience to home, design and building products brands. Nikki knows what makes a story land with editors. She helps clients turn their expertise into meaningful coverage that builds credibility with the buyers, designers and dealers they want to reach.